Most of the things I had planned this summer didn’t end up happening, but there is something I hadn’t planned on that DID happen. And that thing is my 8th studio album, folklore. Surprise 🤗Tonight at midnight I’ll be releasing my entire brand new album of songs I’ve poured all of my whims, dreams, fears, and musings into. I wrote and recorded this music in isolation but got to collaborate with some musical heroes of mine; Aaron Dessner (who has co-written or produced 11 of the 16 songs), Bon Iver (who co-wrote and was kind enough to sing on one with me), William Bowery (who co-wrote two with me) and Jack Antonoff (who is basically musical family at this point). Engineered by Laura Sisk and Jon Low, mixed by Serban Ghenea & Jon Low. The album photos were shot by the amazing Beth Garrabrant. Before this year I probably would’ve overthought when to release this music at the ‘perfect’ time, but the times we’re living in keep reminding me that nothing is guaranteed. My gut is telling me that if you make something you love, you should just put it out into the world. That’s the side of uncertainty I can get on board with. Love you guys so much ♥️
Ever since I saw Fleabag, I’ve been all ‘I can’t wait to see this woman host SNL’ and it’s happening now + I get to be there too = I am in shambles. 😭🙏 Oct 5th 🥳🎉
This album is very much a celebration of love, in all its complexity, coziness, and chaos. It’s the first album of mine that I’ve ever owned, and I couldn’t be more proud. I’m so excited that Lover is out NOW: taylorswift.lnk.to/Lover
WELL SO THIS IS A THING THAT’S HAPPENING. September issue of Vogue and I’m so so so grateful to Anna, Tonne Goodman, Sergio Kletnoy and basically anyone who was like ‘yeah she can be on the Sept issue cover’. What an amazing experience shooting with Inez and Vinoodh.
Wanted to thank Abby Aguirre for writing such a thoughtful piece and for diving into my pastel cryptic world of hints, Easter eggs, and numerology. We also talked about sexism, equality, and all things Lover. I ate an entire cheese plate by myself. On stands soon-ish.
I love how every conversation of change gets manipulated into spiraling hate and accusation. The whole point was Taylor wanting the rights to her own music and standing up for herself and other artists who are affected by this as well. This isn’t a hate battle. It’s not a “spill the tea about the other person” party. It’s not “where’s the lie”. It’s purely “I don’t own the rights to my music. I want the rights to my music and I want other artists to own their creations as well”. Why does everything have to turn into a battle of how many people can i get to hate Taylor Swift? missing the point luvs
For years I asked, pleaded for a chance to own my work. Instead I was given an opportunity to sign back up to Big Machine Records and ‘earn’ one album back at a time, one for every new one I turned in. I walked away because I knew once I signed that contract, Scott Borchetta would sell the label, thereby selling me and my future. I had to make the excruciating choice to leave behind my past. Music I wrote on my bedroom floor and videos I dreamed up and paid for from the money I earned playing in bars, then clubs, then arenas, then stadiums.
Some fun facts about today’s news: I learned about Scooter Braun’s purchase of my masters as it was announced to the world. All I could think about was the incessant, manipulative bullying I’ve received at his hands for years.
Like when Kim Kardashian orchestrated an illegally recorded snippet of a phone call to be leaked and then Scooter got his two clients together to bully me online about it. (See photo) Or when his client, Kanye West, organized a revenge porn music video which strips my body naked. Now Scooter has stripped me of my life’s work, that I wasn’t given an opportunity to buy. Essentially, my musical legacy is about to lie in the hands of someone who tried to dismantle it.
This is my worst case scenario. This is what happens when you sign a deal at fifteen to someone for whom the term ‘loyalty’ is clearly just a contractual concept. And when that man says ‘Music has value’, he means its value is beholden to men who had no part in creating it.
When I left my masters in Scott’s hands, I made peace with the fact that eventually he would sell them. Never in my worst nightmares did I imagine the buyer would be Scooter. Any time Scott Borchetta has heard the words ‘Scooter Braun’ escape my lips, it was when I was either crying or trying not to. He knew what he was doing; they both did. Controlling a woman who didn’t want to be associated with them. In perpetuity. That means forever.
Thankfully, I am now signed to a label that believes I should own anything I create. Thankfully, I left my past in Scott’s hands and not my future. And hopefully, young artists or kids with musical dreams will read this and learn about how to better protect themselves in a negotiation. You deserve to own the art you make.
I will always be proud of my past work. But for a healthier option, Lover will be out August 23.
